Land Parcel for Medical Development at NE Corner of Dallas Parkway and Cobb Hill, Frisco, TX
Introduction
This success story highlights the sale of a 2.39-acre land parcel at the northeast corner of Dallas North Tollway and Cobb Hill Drive in Frisco, Texas. Acquired by Texas Eye and Laser Center from Victory Real Estate Group, the site is planned for future development as an eye and LASIK surgery center. The transaction, brokered by Brandon Hiett of Mohr Partners, achieved an undisclosed. The property’s premium location, adjacent to major medical anchors and within Frisco’s most dynamic growth corridor, underpinned its investment appeal. The parcel sold in less than six months from listing—a notably swift timeline for a land asset.
Sale Details
Broker: Brandon Hiett, Mohr Partners
Asset Class: Land parcel for medical development
Buyer: Texas Eye and Laser Center
Seller: Victory Real Estate Group
Total Square Footage: Approximately 104,263 SF (2.3935 acres)
Lot Size: 2.3935 Acres (Lot 4 Block A)
Zoning: PD-O2 (Office/Medical and additional uses)
Frontage: 200+ feet along Dallas North Tollway
Utilities: All utilities to site (water, sewer, storm)
Occupancy Status at Sale: Vacant land
Property Summary
Address: NE Corner of Dallas Parkway and Cobb Hill, Frisco, TX 75035
Key Features:
Hard-corner positioning at Dallas North Tollway and Cobb Hill
200+ feet of high-visibility frontage on the Tollway
Level topography and all utilities available to the site
PD-O2 zoning, supporting office, medical, hotel/motel, gym, and select retail/restaurant uses
Strategic adjacency to major medical anchors
Strong long-term growth potential, within Frisco’s premier growth corridor
Marketing Strategy and Execution
The property was positioned as a rare development site for medical use, leveraging its proximity to established healthcare institutions such as UT Southwestern Medical Center and Texas Health Hospital Frisco. Marketing efforts highlighted the site’s frontage and visibility along the Dallas North Tollway, its inclusion in the path of regional investment, and its suitability for long-term medical or office use. Emphasis was placed on the synergy with nearby medical users and the explosive growth trajectory of the north Frisco corridor. The transaction closed in under six months, underscoring the effectiveness of targeted marketing and the site’s compelling fundamentals.
Neighborhood Overview
UT Southwestern Medical Center at Frisco (12500 Dallas Pkwy, Frisco, TX 75033) – Major medical anchor, adjacent to site
Texas Health Hospital Frisco (12400 Dallas Pkwy, Frisco, TX 75033) – Full-service hospital, immediately south of the parcel
Universal Kids Resort (Fields Pkwy & Dallas Pkwy, Frisco, TX 75033) – Planned Universal Studios theme park, 0.5 miles north
Fields/Fields West (Fields Pkwy & Dallas Pkwy, Frisco, TX 75033) – 2,545-acre master-planned development with retail, office, and residential
The Mix (Lebanon Rd & Dallas Pkwy, Frisco, TX 75034) – Major mixed-use development with office, medical, and retail components
This land parcel is positioned at a highly trafficked intersection on the Dallas North Tollway, with over 50,000 vehicles per day. Its location amid major healthcare anchors and within the broader Fields/Fields West and Universal Studios development corridor ensures sustained demand and long-term value for medical users.
Conclusion
The timely sale of this 2.39-acre site to Texas Eye and Laser Center demonstrates the enduring strength of Frisco’s north corridor for healthcare-driven investment. With its strategic location, premium frontage, and alignment with both medical and regional growth trends, the property offers exceptional long-term value. The transaction’s swift execution highlights both the effectiveness of focused marketing and the attractiveness of the asset to discerning end users.
Frequently Asked Questions (FAQs)
What made this property a strong investment for medical development?
Its adjacency to major hospitals, premium visibility, and location within Frisco’s fastest-growing corridor made it highly attractive for healthcare users.What are the zoning and use allowances for the site?
PD-O2 zoning allows for office, medical, hotel/motel, gym, select retail, and restaurant uses.How does the site’s location support long-term value?
The parcel benefits from direct frontage along Dallas North Tollway and proximity to new mixed-use and entertainment projects such as Universal Kids Resort and Fields West.What kind of buyer demand did this listing generate?
The property sold in less than six months, reflecting robust interest from medical and office users seeking high-profile Frisco locations.Were there any improvements needed prior to development?
The site was sold as raw land, but all utilities were already available, and the topography was level, reducing site preparation costs.What were the key selling points for this transaction?
Location, visibility, medical-user synergy, and long-term regional growth were central to the site’s appeal.
Want to achieve results like this?
Brandon Hiett has been a broker in Dallas-Fort Worth since 2016. Over that time, he has brokered 300+ transactions having a market value of approximately $550+ million.
Contact Brandon Hiett to discuss your property goals in the Dallas-Fort Worth region.
